Build what's worth building.
Reava connects to every channel your customers talk in, tickets, calls, CRM, Slack, and continuously ranks your roadmap by the revenue at risk behind each request. Then it writes the PRD your engineers and AI agents ship from.
No credit card · First ranked PRD in ~28 minutes
CSV export truncates at 10k rows
35 signals · 4 enterprise accounts
Webhook retry fails silently
18 signals · 2 enterprise accounts
Dark mode (most requested)
82 signals · 47 free accounts
Reads every channel your customers already talk in
Zendesk
Intercom
Slack
HubSpot
Salesforce
Linear
Jira
NotionIn one line
Reava is a revenue-ranked system of record for what to build next. It connects to every source your customers talk in, tickets, calls, CRM, Slack, continuously clusters recurring signals, and weights each one by the ARR of the accounts behind it, then ships the top priority as a machine-readable PRD your engineers and AI agents build from. Every figure traces back to the exact signals and customer revenue that produced it, so the top of your roadmap is a number you can defend.
The economics of building wrong
Building the wrong thing is a structural failure, not a people problem.
cost of one misaligned two-week sprint at a 5-engineer startup
return if Reava prevents one bad feature per year on the $29/mo plan
average time spent synthesising feedback before a single sprint decision
The platform
Rank every request by revenue at risk
Reava scores each cluster by the ARR of the accounts behind it — so the top of your roadmap is a number you can defend, not the loudest voice in the room.
Explore revenue rankingKnow the why
Customers describe symptoms. Reava finds the requirement.
Reava extracts the real problem behind each request and groups it with every other signal pointing at the same issue, so a vague complaint becomes a spec with a dollar figure attached.
See it on your feedbackCustomer signal
“We really need better export options. Our team is constantly hitting limits and it's slowing everything down.”
Support ticket · GlobalTech · $120k ARR
Extracted requirement
CSV export fails silently at 10k rows, blocking quarterly reporting for enterprise accounts.
Ship-ready output
Every priority arrives as a machine-readable PRD.
Not a Slack paragraph, a spec with acceptance criteria and the evidence behind it. Hand it to your team, or straight to an AI agent, and it gets built right the first time.
Generate your first PRD# Streaming CSV export
title: Streaming CSV export
revenue_at_risk: $450,000
accounts: 4 enterprise (Acme, GlobalTech +2)
signals: 35 across 3 sources
problem: export truncates silently at 10k rows
accept:
- exports >10k rows without truncation
- streamed, no memory ceiling
- progress + failure surfaced to user
Defend every call
The loudest voice is not the highest-revenue account.
Dark mode has 82 requests. The export bug has 35. Reava ranks by revenue at risk, so the sprint decision is a number you can defend in standup, not a negotiation.
How ranking worksCSV export truncates at 10k rows
$450,000Webhook retry fails silently
$180,000Dark mode (most requested)
$12,000Dark mode has 2.3× more votes but 0.03× the revenue at risk. Build the export first.
How it works
From scattered feedback to a ranked PRD.
The math
What does a wrong sprint cost your team?
Drag the sliders. The figure on the right is what Reava is built to recover.
Assumes $7,500 fully-loaded cost per engineer-week, two-week sprints.
Wasted on wrong work / year
$292,500
recovered by ranking sprints on revenue before they start.
Pricing
One prevented bad sprint pays for a year of Reava.
Start free. Move up when the credits, connectors or seats run short. One prevented misaligned sprint pays for years of Reava.
For teams and businesses
Product teams and growing orgs
Team
$299 / mo
For product teams working one revenue-ranked backlog together.
Start with Team- 10,000 credits / mo
- 10 connector sources
- Up to 10 team seats
- Revenue-ranked insight clusters
- Everything in Max, for the whole team
- GitHub codebase grounding and PRD publish
- Shared workspace across every source
Scale
$599 / mo
For growing orgs with many sources and many seats.
Start with Scale- 25,000 credits / mo
- Unlimited connector sources
- Up to 25 team seats
- Revenue-ranked insight clusters
- Everything in Team, at scale
- GitHub codebase grounding and PRD publish
- Highest self-serve credit and seat ceiling
Enterprise
Custom
For teams past 50 engineers with SSO, audit and procurement.
- Custom credits / mo
- Unlimited connector sources
- Custom seat count
- Revenue-ranked insight clusters
- SAML SSO and audit log retention
- Dedicated model tuning
For individuals
Solo builders and power users
Free
$0 / mo
For builders exploring Reava on a single source.
Start free- 50 credits / mo
- 1 connector source
- 1 seat
- Revenue-ranked insight clusters
- Chat with your data
Pro
$29 / mo
For solo product engineers shipping against real customer revenue.
Start with Pro- 1,000 credits / mo
- 3 connector sources
- 1 seat
- Revenue-ranked insight clusters
- Premium AI model clustering and machine-readable PRDs
- GitHub codebase grounding
- Publish to Linear, Jira, Notion and Confluence
Max
$99 / mo
For power users running PRD generation at sprint scale.
Start with Max- 5,000 credits / mo
- 5 connector sources
- 1 seat
- Revenue-ranked insight clusters
- Premium AI model clustering and machine-readable PRDs
- GitHub codebase grounding
- Headroom for sprint-scale PRD generation
FAQ
Frequently asked questions
Reava is an AI-powered product development environment that reads your customer feedback (support tickets, sales calls, CRM notes, Slack threads) and clusters it into revenue-ranked insight groups. Each cluster shows exactly how much ARR is at risk, which accounts are affected, and the precise engineering requirement behind it.
Reava clusters signals by theme, then scores each cluster by the revenue at risk if you ignore it, using the LTV of the accounts raising each issue rather than raw vote counts. A bug affecting 4 enterprise accounts worth $450,000 ARR ranks above a feature request with 82 upvotes from free users.
Support tickets (Zendesk, Intercom), CRMs (HubSpot, Salesforce), project tools (Linear, Jira), Slack, Notion, Google Workspace, and survey tools like Typeform. You can also paste text or upload CSV files directly.
You can, and with connectors a general assistant will happily summarise whatever you paste or pull in, so access to the data was never the differentiator. The difference is the job. A chat reply is a one-off answer; Reava is a persistent system of record that continuously ingests every source, de-duplicates recurring signals into stable clusters, and ranks them by the real ARR of the accounts behind each one, read from your CRM rather than estimated. Every figure traces back to the exact tickets, calls and LTVs that produced it, so the ranking is reproducible and defensible in standup, and each winner ships as a versioned, machine-readable PRD instead of a paragraph you copy out of a chat. And reliably clustering thousands of signals is a pipeline problem, not a single prompt: it will not fit, or stay consistent, inside one context window.
AI coding tools like Cursor, GitHub Copilot and Claude Code solve how to build. Reava solves what's worth building. It sits one layer above the editor and produces the revenue-ranked requirement those tools then implement, so your agents spend their tokens on work that actually protects revenue.
Revenue-ranked insight clusters, each with a problem statement, a recommendation, and the exact customer signals and LTV data that generated it. Clusters are formatted as machine-readable specs you can hand directly to engineers or AI coding agents like Cursor, GitHub Copilot or Claude Code.
Reava is free to start on a single source. For individuals, Pro is $29/mo and Max is $99/mo, both adding revenue-ranked clusters, machine-readable PRDs and CRM-linked LTVs. For teams, Team is $299/mo and Scale is $599/mo with shared seats; Enterprise is custom and adds SAML SSO and audit log retention.
Stop shipping what customers said. Ship what they meant.
Reserve a founding-team spot. Your first revenue-ranked PRD ships in the 28 minutes it takes to connect Zendesk.
No credit card · Average first-PRD time: 28 min